Branding and Visual Identity for Local Business

Graphic Design and Branding

Hybrid

Start Date

June 8, 2024

Duration

2 weeks

Apply by

May 22, 2024

No. of openings

30

Target Audience

Classes 9 – 12

Fee

6000

Outline

  • Students will work with a local business to develop a comprehensive branding package, including a logo, marketing materials, and digital assets.

Key Learning Outcomes:

  • Introduction to design basics: Learn color theory, typography, and layout principles for creating visually appealing graphics.
  • Hands-on experience with design software: Understand and appreciate basic functionalities for creating simple designs.
  • Understanding branding fundamentals: Grasp logo importance and brand messaging for business identity.
  • Teamwork and collaboration: Brainstorm ideas and solve problems together.
  • Introduction to digital marketing: Explore social media presence and online
    visibility.
  • Presentation skills development: Practice presenting ideas effectively and
    receive constructive feedback.